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TheWebHostBiz > FAQs > Web Promotion FAQs

Web Promotion FAQs

1. How does a banner exchange work?
2. What is SEO?
3. What is a traffic exchange?
Question: How does a banner exchange work?
Answer: By joining a banner exchange you will post a banner advertisement on your site and in exchange your advertisement will be displayed on another site. Some banner exchanges focus on specific types of web sites or companies only and each exchange features a different ratio of banners you must display to banners displayed for you.
Question: What is SEO?
Answer: SEO stands for Search Engine Optimization. By doing things like adding meta tags to your site and having links to your site on other web sites you can increase your web site's ranking on search engines like Google and Yahoo and therefore increase the amount of traffic on your site.
Question: What is a traffic exchange?
Answer: Traffic exchanges work by putting exchange code on your site and then each time a visitor leaves your site a background exchange window is displayed behind the visitor's main browser window. Every time a window is displayed to your visitors your site is displayed on other exchange members' websites. The more you display for others the more your page is displayed around the network.
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